Jake Gifford on Weight Stigma and Looking at Exercise Beyond Weight Loss

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This week on the podcast I am bringing you a guest episode with Personal Trainer, Jake Gifford (@thephitcoach), to talk about weight stigma and his unique approach to personal training.

In this episode, we dive into why Jake doesn't encourage weight loss and instead calls for a paradigm shift by reframing exercise as an activity that can be beneficial beyond the way we look. We talk about weight stigma and the biases around people in different body types, removing the fear around exercise, finding intuitive movement that brings you joy, and more.

A little about Jake: Jake is an experienced personal trainer who focuses on tearing down the barriers to exercise and emphasizes an inclusive approach to fitness that goes beyond how we look. He holds a masters degree in sports, health and exercise science with a keen interest in physical activity engagement whilst acknowledging social determinants of health.

I hope you enjoy this conversation as much as I did.

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